Master class Corporate Social Responsibility and Brand Reputation held at MSUBS

Massimilianno Paoleschi, CFO Ferrero of Russia and CIS countries, delivered a master class at MSUBS on April 14, 2016.

Massimilianno Paoleschi is an expert in business and strategic planning, financial modeling, market entry strategies, start-ups, and corporate management.

During the master class he told the students about different approaches to brand promotion and forming a corporate reputation, new challenges, which influence international business, as well as corporate social responsibility, sustainable development and its implementation in business practices.

 



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